Milloze Brand Launch

Designed and provided art direction for the launch of the new brand Milloze. Milloze is one of the sub-brands that Valyou Furniture has to offer. This style of furniture is considered Neotenic, which is a very unique and contemporary design consisting of soft curves, child-like, and playful features. The goal of this campaign was to create brand awareness and offer a cutting edge/unique style of furniture at a reasonable price to the customer. The aim was to drive traffic to the website and showrooms to leverage sales by advertising through a variety of deliverables including: OOH, in-store signage, email, social posts & stories, and paid ads.